Define AI Content Standards
Define metadata, taxonomies, and schemas that support AI retrieval, RAG pipelines, and vector search
Design and document content standards for conversational, generative, and AI-driven UX patterns
Partner with CMS teams to maintain scalable content models optimised for automation and machine understanding
Design modular, atomic content that can be composed, repurposed, or personalised by AI systems
Support business initiatives exploring how personalisation can improve product conversion rates
Explore AI integrations with experimentation tools (e.g. Kameleoon) to enable data-driven personalisation
Build and test AI-powered writing workflows using LLMs, copilots, and automation tools
Accelerate writing, editing, summarisation, localisation, and content transformation while maintaining quality and compliance
Create repeatable templates, frameworks, and patterns for scalable AI-generated content
Define prompt strategies and content rules to ensure safe, accurate, and on-brand outputs
Run experiments comparing human, AI-assisted, and hybrid content approaches
Establish quality and safety standards (tone, accuracy, bias, fallback behaviour)

7+ years’ experience in Content Design, UX Writing, or Content Strategy
Strong hands-on experience using LLMs/AI tools for content creation and workflow optimisation
Ability to design prompts, templates, and structured content formats
Experience writing for AI-driven products (e.g. assistants, generators, intelligent flows)
Experience with headless CMS and API-driven content systems
Understanding of responsible AI, bias mitigation, and safe content design
Strong knowledge of metadata, taxonomies, schemas, and structured content models
Ability to balance human oversight with AI automation
Strong cross-functional collaboration skills (engineering, data science, research)

Content Designer – AI Specialist

Key skills