Analyze content performance and audience trends to generate insights that inform programming and content investment decisions
Develop analytical frameworks and reporting to evaluate title-level and portfolio performance across CNN’s streaming platform
Identify key performance indicators and emerging trends to guide content strategy and platform growth
Maintain a working understanding of competitive activity and broader industry developments
Support the evaluation of potential content investments by helping develop strategic and financial rationale for programming initiatives
Contribute to the preparation of materials used in content investment and programming decision discussions with leadership
Track content pipeline updates and support reporting on the progress and outcomes of content decisions
Assist in post-launch performance reviews and analyses to evaluate results against original strategic expectations
Partner with Data & Analytics, Finance, Programming, Research, Product, and Content Development to support content strategy initiatives
Help build tools, processes, and reporting that improve visibility into platform performance and content insights
Support internal stakeholders in understanding platform performance and identifying opportunities to improve audience engagement
Manage multiple analytical workstreams simultaneously while maintaining strong attention to detail
Provide support for senior management, including strategy reviews, board presentations, and other leadership meetings
Requirements
Bachelor’s degree preferred
4+ years of experience in consulting, investment banking, corporate strategy, FP&A, business development, or similar analytical roles
Experience in media and entertainment and or direct-to-consumer businesses preferred
Excellent analytical and financial modeling skills, with advanced proficiency in Excel and PowerPoint
Demonstrated ability to translate complex quantitative and qualitative analyses into clear insights and recommendations
Strong ability to synthesize analytical outputs, identify the “so what,” develop early hypotheses, and propose next lines of inquiry
Proven experience creating executive-ready presentations and strategic materials, with exceptional attention to detail and strong visual storytelling skills
Strong organizational and project management skills, with the ability to manage multiple priorities simultaneously
Strong written and verbal communication skills
Collaborative and diplomatic, with experience working across cross-functional stakeholders in fast-paced environments
Experience working directly with or in support of executive-level stakeholders