PPC & Listing Optimization Specialist – Amazon Reseller Focus

Role Overview

• Create, manage, and optimize PPC campaigns to drive traffic and improve conversions
• Focus on supporting new listings and boosting visibility for underperforming SKUs
• Monitor campaign performance and adjust bids, budgets, and targeting accordingly
• Identify opportunities for scaling and efficiency improvements
• Analyze listings with low page views or poor sell-through and take action
• Optimize titles, bullet points, and key attributes to improve visibility and conversion
• Work within partial listing control environments, adapting to platform constraints
• Support optimization efforts for new listings where we have more control
• Use Seller Central reports (sessions, conversion rates, etc.) to identify opportunities
• Conduct keyword and market research using tools like DataDive
• Track performance trends and proactively recommend improvements
• Prioritize actions based on impact (traffic, sell-through, inventory levels)

Requirements

• Proven experience with Amazon PPC and listing optimization
• Experience managing large catalogs (hundreds to thousands of SKUs)
• Strong understanding of keyword research and conversion optimization
• Experience working in reseller or multi-brand environments
• Ability to work within limited control over listings
• Analytical mindset with strong data interpretation skills
• Strong communication and collaboration skills

Ideal Candidate Profile

• Comfortable working in fast-paced, high-volume environments
• Experienced in pushing slow-moving inventory and improving low-visibility products
• Strong problem-solver who can operate within constraints
• Highly proactive and data-driven in decision-making
• Able to prioritize effectively across a large number of SKUs

Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.
• Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us.
• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates are kindly asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.