Key skills
AnalyticsShopifyProject ManagementA/B Testing
About this role
Role Overview
- Manage, optimize, and scale paid campaigns across Amazon Ads, Google Ads, Meta, and TikTok.
- Strengthen Amazon PDPs (SEO, bullets, imagery, pricing, variations).
- Participate in strategy + execution for Amazon Advertising (SP, SB, SD campaigns), bid optimization, keyword harvesting, and catalog troubleshooting.
- Conduct structured A/B testing across landing pages, ads, and Amazon listings.
- Manage Google Ads (PMax, Search, Shopping) including feed optimization, query filtering, and creative testing.
- Identify and monitor KPIs in order to take proactive action and improve performance.
- Work with CRO & UX resources to improve conversion through messaging and page flow.
- Identify scalability opportunities and new audiences.
- Guide creative strategy for performance-driven ad concepts.
- Work with customer retention team on subscription plans and execution
- Identify threats (competition, rising CPCs, listing issues) and propose solutions
Requirements
- 7–10+ years of hands-on growth or performance marketing experience.
- 5+ years managing Google Ads and/or Amazon Ads at scale.
- Proven track record improving conversion rates, lowering CPA, and scaling profitable campaigns.
- Strong analytical background and familiarity with Shopify, Amazon Seller Central, Klaviyo, and feed tools.
- Experience with A/B tests and CRO.
- Able to guide creative direction, not responsible for design output.
Experience:
- Marketing management: 8 years (Required)
- Project management: 8 years (Required)
- Data analytics: 5 years (Required)
Benefits
- A seat on an early rocket ship with huge growth potential
- Creative freedom paired with performance data to learn and improve
- A team that actually cares about great work
- Opportunities to shape client brands
- Competitive pay and potential equity upside as we scale
- Long-term contractor commitment in a full-time remot role
- USD compensation