Demand Generation Manager – Senior

Role Overview

• Performance marketing strategy and execution across paid channels
• Demand generation programs targeted at ecommerce brands
• Integrated campaigns that span paid, content, email, and events
• Pipeline reporting, attribution, and optimization

Requirements

• 4–7 years of experience in demand generation or performance marketing, ideally at a B2B SaaS or adtech company
• Familiarity with the ecommerce ecosystem, with an understanding of the challenges DTC and retail brands face
• Adtech experience: you know how the stack fits together (DSPs, CDPs, data providers, measurement)
• Strong AI fluency; you actively use AI tools to work smarter and think critically about how they apply to marketing
• A builder's mindset: comfortable being scrappy, owning outcomes, and figuring things out
• Nice to Have: Experience marketing to performance marketers or ecommerce operators; Familiarity with Meta's ad ecosystem or retail media networks; Experience at a startup or high-growth environment

Benefits

• The base salary is just one component of Proxima’s compensation package which includes a wide range of medical, dental, vision and other benefits as well as equity.