Design and refine website user flows, navigation paths, and interaction patterns.
Develop user journey maps to ensure a cohesive and intuitive experience across the website.
Create wireframes and interactive prototypes using Figma or Sketch.
Design visually compelling web page layouts and supporting graphics for new and existing website pages, aligned with brand standards.
Design responsive layouts for desktop, tablet, and mobile web experiences.
Apply usability best practices and accessibility standards, including WCAG compliance.
Use tools such as Microsoft Clarity, Hotjar, and Crazy Egg to evaluate user behavior and identify UX improvements.
Support A/B testing initiatives using platforms such as VWO to validate UX enhancements.
Maintain and evolve scalable web design systems and UI component libraries.
Collaborate with Marketing, Engineering, and other stakeholders to ensure consistent, user-focused implementation.

4-7+ years of experience in website-focused UI/UX design for corporate or marketing websites.
Strong expertise in user flow design and website user journey mapping.
Advanced proficiency in Figma or Sketch, including interactive prototyping.
Experience using behavioral analytics tools such as Clarity, Hotjar, Crazy Egg, or similar.
Experience supporting A/B testing or UX experimentation initiatives, with the ability to translate results into actionable design improvements.
Strong portfolio that demonstrates website wireframes, navigation systems, responsive layouts, and UX problem-solving.
Solid understanding of responsive design, accessibility standards (including WCAG), and usability best practices.
Strong visual design foundation, including typography, layout systems, hierarchy, and web-focused UI patterns.
Adobe Creative Suite (e.g., Photoshop, Illustrator, XD).

Web UI/UX Designer

Key skills