Assist in developing and executing comprehensive global marketing plans
Monitor business and campaign health using data and insights to drive decision making
Assist in the development of all global creative
Develop and manage global asset calendar and be accountable for timely delivery of materials to all territories
Partner with studio and product teams on the production of assets and manage production calendars
Develop metadata and ensure all retail accounts receive assets in a timely manner
Manage all packaging components and liaise with international counterparts for all localization needs
Partner with international marketing teams to develop local campaign assets and ensure territory initiatives are on strategy
Manage existing licensor relationships including day-to-day execution, follow-ups on requests, and asset approvals
Assist in maintaining budget and managing payment process with vendors
Assist in asset management and dissemination

2-3+ years work experience in videogames marketing or digital marketing preferred
BA/BS degree required
Demonstrate knowledge of the gaming business
Strong analytical skills and strategic mindset
Strong organization and project management skills
Strong knowledge of social media and digital platforms
Familiarity and interest in various gaming genres, especially Fighting & Action Adventure
Experience with licensor routing and establishing approval processes
Excellent analytical, verbal, and written skills
Results oriented, self-motivated, takes initiative
Extremely organized and detail oriented
Excellent interpersonal and relationship management skills
Ability to analyze a variety of data and identify marketing trends
High degree of comfort managing multiple projects
Comfortable working in a fast-paced environment
Deep understanding of gaming and broader culture (Ex. Music, Anime, Sports, Fashion, etc.)

Associate Manager, Brand Marketing

Key skills