Senior Marketing Analytics, Performance Manager

Role Overview

• Lead and coordinate three specialized teams: Paid Media, Data & Analytics, and Website
• Own the marketing attribution model end to end
• Build and maintain dashboards for performance
• Lead SEO and AEO strategy coordination
• Analyze user behavior on our website and translate findings into optimization priorities
• Synthesize data from various sources to influence budget allocation and campaign strategy

Requirements

• 6+ years of experience in digital marketing with a strong analytics and performance track record
• Proven experience coordinating or managing Paid Media and Data teams in a global B2B SaaS environment
• Deep expertise in marketing attribution modeling
• Hands-on proficiency with HubSpot, Google Analytics 4, Looker or similar BI tools, Google Ads, Meta Ads, LinkedIn Ads
• Deep understanding of B2B SaaS sales cycles and how marketing attribution maps to pipeline and revenue
• Strong understanding of SEO/AEO
• Experience working across multiple markets and time zones
• AI-first mindset
• Fluent English, written and spoken + (Spanish or Portuguese)

Benefits

• Remote-first with the option to connect with our global offices across LATAM, Brazil, Europe, and North America
• Direct access to the Head of Marketing with real influence over strategic decisions
• Central role in building one of the strongest marketing teams in the region