Prepare UGC scenarios for influencers/creators/actors and manage all activities around the UGC creation process, to promote our apps (iOS and Android) on various platforms (not limited to Facebook and Instagram).
Analyze the effectiveness of the ads created and initiate improvements based on a data-driven approach.
Monitor of the best market trends and practices within the field: bring new ideas constantly.
Cooperate with the marketing team (on a daily basis) to discuss acquisition results, marketing and business metrics: bring new ideas, approaches, instruments to meet team goals.

Great communication and management skills.
1 plus years of work experience in a similar position: UGC, storytelling expertise, influencer marketing (Tier 1 market).
Experience in creating catchy ad concepts that are oriented to a target audience.
Ability to create scripts and briefs for UGC.
Experience in video adaptation for various social networks (META/TikTok).
Knowledge of performance marketing metrics.
Strong knowledge of platform policies (TikTok, Meta).
At least a B2 level of English since you’ll be cooperating with a Western audience.

Very warm and friendly working environment and flexible working schedule.
20 days off, and 12 sick days paid by the company per year.
Paid national holidays.
Medical insurance, and health protection programs (with COVID-19 and dental coverage).
Continuous professional development and growth opportunities.

Creative Marketing Specialist – UGC-focused

Key skills