4–6 years of experience in growth marketing, performance marketing, demand generation, or related fields.
Experience building something from scratch — a channel, newsletter, outbound motion, pipeline engine, audience, or growth system.
Strong writing skills with clear, concise communication and real point of view.
Strong understanding of paid media, creative performance, funnels, and conversion metrics.
Comfortable navigating tools such as Clay, Apollo, LinkedIn Sales Navigator, GA4, Meta Ads Manager, or similar platforms.
Strong bias toward action — you move fast, learn quickly, and don’t wait for perfect conditions.
Highly autonomous and comfortable owning outcomes with minimal oversight.
Proven track record of generating pipeline, demand, or growth outcomes.
Ability to interpret data and turn it into actionable marketing ideas.
Excellent taste in creative and messaging.
Comfortable working directly with founders and senior leadership.
Strong operator mindset: organized, accountable, and resourceful.
Fluent written and spoken English.

Growth Marketing Lead

Key skills