Responsible for supporting and leading downstream marketing and branding initiatives for Brasseler Medical.
Lead and/or support evaluation of strategic and financial attractiveness of growth opportunities.
Lead market assessment and business case development.
Ensure team alignment on strategic rationale, commercial strategy and financial returns on investment.
Leading the digital marketing, creative services, and strategic brand management.
Accountable for modernizing the businesses digital marketing and strategic brand management capabilities.
Develop global marketing and promotional plans designed to ensure successful response from key customers.
Analyze brand positioning, shape and communicate our vision and mission.
Measure and report performance of all marketing campaigns, assess ROI and KPIs.
Monitor market trends and research consumer markets.
Conduct market research to analyze competitive activity and identify key strategic segments.

Previous people management experience
Experience developing and successfully executing marketing plans
Heavy Upstream and downstream medical device marketing experience
Experience in strategic product development planning
Experience developing brand strategy and tactics to grow volume and market share
Demonstrated success in developing relationships with colleagues, customers and industry KOLs
Bachelor’s Degree in Marketing, or related field required; Master’s degree/MBA in same field preferred
Strong knowledge of the global healthcare market
Ability to quickly develop relationships and rapport with individuals at all levels and from all cultures.
Ability to clearly communicate marketing strategy and tactical plans to applicable field teams
Strong organizational skills.
Ability to prioritize tasks in a fast-moving environment.
Ability to manage multiple products / projects
Skills in financial analysis, and forecasting.
Excellent interpersonal, selling, communication and presentation skills.
Independence, energy, and positive attitude
Ability to adapt and change within dynamic corporate and business environment

Manager, Strategic & Brand Marketing

Key skills