Own the category narrative, market credibility, and go-to-market execution for the Edge Platform.
Define and evolve the positioning and messaging for Gcore’s Edge Platform (Security & Delivery)
Develop a clear category narrative that unifies performance, protection, and compute at the edge
Identify ICPs, personas, and key use cases across security, platform, and infrastructure buyers.
Collaborate closely with the Analyst Relations function to support briefings, inquiries, and ongoing engagement.
Lead end-to-end GTM for product launches in collaboration with Product, Sales, SE, and Marketing teams.
Secure presence in industry media through articles, commentary, and contributed content.
Establish a credible market position, build scalable go-to-market execution, and contribute to measurable growth of the Edge Platform.

Proven hands-on experience marketing and launching edge or cybersecurity products in B2B environments (CDN, DDoS, WAF/WAAP, API security, bot management, or edge compute)
Strong understanding of edge platform architectures
Experience working with technical and executive buyers (e.g. CISOs, security engineers, platform teams)
End-to-end experience in product marketing and GTM execution: positioning, messaging, launches, and sales enablement
Strong sales enablement skills and experience supporting complex deals
Excellent writing and storytelling skills, with the ability to translate technical capabilities into clear, credible narratives
Fluent English.

Senior Product Marketing & GTM Manager, Edge Platform – Security, Delivery

Key skills