Director of Men’s Brand – Growth

Role Overview

• Define and evolve the men’s brand identity, tone, and messaging
• Own acquisition strategy across digital and offline channels
• Build high-impact partnerships across athletes, barbers, and creators
• Partner with Integrated Marketing on offline marketing campaigns
• Work closely with Growth, Brand & Creative, Product & Supply Chain teams

Requirements

• 7–12+ years in brand, growth, or integrated marketing
• Experience building or scaling a men’s brand or category
• Strong understanding of: Men’s grooming culture, Sports, lifestyle, and performance marketing
• Experience in high-growth DTC or modern consumer brands
• Strategic, decisive, and execution-oriented