Marketing Specialist

Role Overview

• Works closely with Marketing, Sales and Solutions teams to support the development and execution of marketing strategy
• Responsible for social media content strategy and execution including copy writing and graphic content development
• Contributes to the creation of social media content calendar and plots special events
• Helps to refine and improve future initiatives
• Uses Hubspot to develop and execute campaigns including contact lists, audience segments, landing pages, blogs, gated content, and email campaigns
• Runs LinkedIn campaigns independently, uploads and builds audiences, sets budget and produces creative and copy
• Owns execution of award participation and manages application process
• Supports execution of conferences and contributes to lead entry distribution

Requirements

• 3 to 6 years of marketing experience
• Strong skills in written and verbal communication
• Proficiency in copy writing
• Project management experience
• Attention to detail
• Experience with marketing/sales tools including Canva, Hubspot, Pipedrive, Smartsheet, Wix and LinkedIn Campaign Manager
• Self-motivated individual with the ability to work independently to produce content and contribute to strategy
• Ability to own tasks and campaigns

Benefits

• Must be authorized to work in the U.S without the need for employment-based visa sponsorship now or in the future
• No sponsorship is available for U.S work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H1B1, F-1, J-1, OPT, CPT or any employment-based visa)