Actively contribute to the category’s annual strategic planning with a consumer-centered perspective and awareness of market trends.
Prepare and analyze category performance reports, proposing corrective actions, adjustments, and/or improvements to drive results.
Conduct market and portfolio analyses, identifying growth opportunities through commercial strategies, channels, and product development.
Monitor and validate projections and expected volume calculations for launches and baseline products.
Turn data and analyses into strategic insights, building robust presentations to support initiatives with leadership.
Co-develop Go-to-Market plans for the year’s launches in partnership with innovation teams and key company areas.
Provide strategic readings of market studies (Kantar, BTI and similar), translating data into action plans focused on category development, competitive positioning, and value creation for the business.
Lead the area’s operational processes, acting as the focal point for validation and verification of promotional materials, ensuring excellence in execution of the strategy and correct positioning of sub-brands.

Bachelor's degree completed or in progress in Business Administration, Marketing, Economics, Engineering, or related fields.
Strong analytical skills, with proficiency in tools for organizing, manipulating, and visualizing data (Excel, Power BI, Looker Studio, Google Sheets, Tableau).
Prior experience in Product Marketing with a strategic focus and business sense is a differential.
Experience with Direct Selling (DS) channels is a plus.
Passion for developing categories and increasing their relevance and leadership in the market.
Ability to mobilize cross-functional teams and lead projects involving different areas, ensuring alignment and end-to-end execution.
Strategic mindset, ability to structure robust proposals, and focus on driving value for the business.
Organizational skills, proactivity, adaptability, and curiosity as key traits to thrive in a dynamic, collaborative environment.

Here, your Health is a priority
Medical and dental plan
Medication assistance
Health allowance for family members
Free psychotherapy sessions
Telemedicine and second medical opinion
Free flu vaccine
Health care programs
For your Food
Meal voucher or local restaurant allowance (depending on work model)
Food allowance
Christmas food allowance
Ensuring Well‑Being and Quality of Life in all aspects
Gym and fitness studio memberships
Home office support (hybrid and remote work models)
Pet health plan
Birthday day off
Up to 40% discount on our products
Employee association (benefits and partnerships: multi-brand store, TotalPass gym access, courses and more)
Travel and accommodation program
For the Family, our most valuable asset
Childcare assistance
Child nutrition credit
Babysitter assistance
School supplies assistance
Legal, psychological and social counseling
Support for atypical parents
Extended parental leave (180 days for mothers and 120 days for fathers)
Mobility for your on-site commute
Transportation voucher and parking (hybrid and on-site models)
Financial protection and peace of mind
Life insurance
Support in case of parents' death
Private pension plan
Payroll-deductible loans

Product Analyst II – Men's Perfumery

Key skills