Key skills
AnalyticsSaaSRemote Work
About this role
Role Overview
- Own the funnel and manage the full acquisition journey
- Manage paid acquisition across Google Ads and Meta
- Build landing pages that convert with excellent messaging and hierarchy
- Run the CRO program and A/B tests
- Drive email and lifecycle marketing campaigns
- Lead and develop a marketing team that you hold accountable
- Own data analytics and collaborate across the business
Requirements
- 5-8 years in digital marketing with at least 2 years managing paid acquisition
- SaaS experience is strongly preferred
- Ability to write headlines, ad copy, landing page copy, email subject lines
- Experience with ROAS, CPA, conversion rate, and MRR impact
- Ability to build a landing page in HubSpot and set up conversion tracking in GTM
- Strong analytical skills to segment data
Benefits
- Competitive compensation
- Your choice of computer/hardware
- Paid vacation
- Remote work