Lead end-to-end product management from pre-approval readiness through post-approval commercialization.
Shape brand positioning and launch strategy, and partner cross-functionally with Medical, Training, Sales, Digital/CRM, Market Access, Supply Chain, Legal/Compliance and Finance to deliver launch milestones on time.
Manage brand operations to drive sustainable business growth and long-term brand building.
Lead end-to-end planning and execution for Skinvive launch in China.
Develop brand positioning and the annual brand plan (including budget and priorities).
Plan and execute integrated marketing for both launch and post-launch phases.
Partner with Sales, Training/SFE and Medical to deliver product and clinical messaging.

Bachelor’s degree and above, major in Marketing, Medicine/Pharmacy, Biology, Business or related fields preferred.
Master’s degree is a plus.
Minimum 6 years of brand marketing experience.
Strong insight-to-strategy thinking (e.g., STP, positioning, annual brand planning) with the ability to translate insights into executable commercial strategies and tactics.
Good campaign management skills and strong ownership.
Prior launch experience in medical aesthetics, pharma industry, medical devices, consumer health is preferred.
Languages: Chinese; English proficiency sufficient for daily business communication (written and spoken).

Senior Product Manager – Skinvive

Key skills