Assistant Manager, Global Public Relations

Role Overview

• Support day-to-day communication with global and regional PR agencies to ensure alignment and timely execution
• Assist in coordinating media outreach, including building and maintaining press lists across beauty, business, and culture verticals
• Track and monitor press coverage daily, ensuring accuracy and timely sharing with internal stakeholders
• Manage inbound press requests, including product information, imagery, and interview coordination
• Support the execution of global PR campaigns and product launches, ensuring timelines, deliverables, and key milestones are met
• Maintain and update launch trackers, ensuring cross-functional alignment across PR, marketing, and social teams
• Assist in the development and distribution of press materials, including press releases, fact sheets, and media kits
• Track campaign progress across markets and flag risks or delays proactively
• Coordinate product seeding and gifting logistics across press and influencer initiatives
• Manage sample inventory, including tracking availability, allocations, and shipments
• Partner with internal and external teams to ensure timely and accurate delivery of all send-outs
• Maintain detailed records of gifting to support reporting and follow-up
• Assist in the planning and execution of press events, previews, and brand activations
• Support guest list development, outreach, RSVP tracking, and confirmations
• Coordinate event logistics including run of show, materials, and vendor communication
• Provide on-site support to ensure seamless execution and strong guest experience
• Maintain calendars, meeting coordination, and follow-ups for the team.
• Organize and maintain internal documents, assets, and press materials for easy access.

Requirements

• 2–4 years of experience in public relations, communications, or a related field (agency or in-house preferred)
• Strong organizational and project management skills, with the ability to manage multiple workstreams and deadlines in a fast-paced environment
• Exceptional attention to detail and ability to maintain accuracy across trackers, timelines, and deliverables
• Excellent written and verbal communication skills, with a clear and professional tone
• Experience supporting media outreach, press list development, and coverage tracking
• Proficiency in Microsoft Office, particularly PowerPoint, with experience building and formatting decks for internal and external use
• Familiarity with PR tools and platforms (e.g., Meltwater, Cision)
• Experience with Canva and Adobe Photoshop is a plus
• Demonstrated ability to follow through on tasks with minimal oversight and a strong sense of accountability
• Strong interpersonal skills and ability to work cross-functionally with internal teams and external partners
• Proactive, solutions-oriented mindset with the ability to anticipate needs and problem-solve quickly
• Ability to manage a high volume of detail-oriented tasks while maintaining organization and composure
• Positive, team-oriented attitude with a willingness to learn and grow within public relations
• Passion for beauty, media, and brand storytelling.

Benefits

• Competitive salary and bonus program for full-time team members
• Flexible hybrid work environment with opportunities for collaboration and growth
• Inclusive culture that values diverse perspectives and celebrates individuality
• The chance to be part of a fast-growing, award-winning global beauty brand