Strategic Communications Lead

Role Overview

• Develop and execute integrated communications strategies that promote program objectives
• Enhance stakeholder engagement and support the adoption of virtual care solutions across a national healthcare network
• Work closely with program leadership, clinical stakeholders, and technical teams to translate complex initiatives into clear, compelling messaging tailored to diverse audiences
• Plan and execute strategic communications campaigns, developing executive-level briefings and outreach materials
• Coordinate internal and external events such as workshops, trainings, and national rollouts
• Oversee messaging consistency, branding, and content development across communication channels
• Support change management and user adoption efforts tied to telehealth and health IT deployments
• Manage event logistics, stakeholder coordination, and post-event reporting
• Continuously assess communication effectiveness and identify opportunities to improve engagement and program visibility in alignment with VHA mission priorities

Requirements

• 10+ years of relevant experience in strategic communications, public affairs, or stakeholder engagement, preferably supporting federal programs
• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, Public Health, or a related field (Master’s degree preferred)
• Demonstrated experience supporting communications efforts for federal clients such as the Department of Veterans Affairs (VA), Department of Defense (DoD), or other federal health agencies
• Proven ability to develop and execute integrated communications strategies for complex programs or initiatives
• Experience creating executive-level communications materials, including briefings, reports, talking points, and presentations
• Experience planning and managing events, such as conferences, workshops, trainings, or large-scale stakeholder engagements
• Strong writing, editing, and storytelling skills, with the ability to translate complex technical or healthcare topics into clear, audience-appropriate messaging
• Experience coordinating with cross-functional teams, including technical, clinical, and program stakeholders
• Knowledge of branding, messaging consistency, and multi-channel communications (e.g., email campaigns, newsletters, web content)
• Familiarity with healthcare, telehealth, or health IT programs and terminology (preferred)
• Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines
• Proficiency with Microsoft Office Suite (PowerPoint, Word, Excel) and collaboration tools (e.g., SharePoint, Teams)
• Ability to obtain and maintain a Public Trust clearance (or active clearance preferred)

Benefits

• Health insurance
• Retirement plans
• Paid time off
• Flexible work arrangements