You manage our social media channels, with a focus on Instagram, TikTok, Pinterest and Facebook.
You develop creative content ideas for Reels, TikToks, Stories, Posts and Pinterest content.
You write hooks, scripts and briefings for short-form video content.
You identify suitable UGC creators and content creators for our products.
You handle outreach, coordination and alignment with creators.
You create clear creator briefs including product benefits, scene ideas, hooks and calls-to-action.
You evaluate submitted content and provide feedback for optimization.
You publish content on our channels, ensuring correct timing, format, captions and hashtags.
You manage community interactions, including comments, messages and engagement.
You analyze which content performs well and derive new content ideas from the insights.
You provide content ideas and creatives that can also be used for Meta Ads, TikTok Ads or other performance channels.

You have experience in social media, content marketing, creator marketing or UGC.
You understand Instagram, TikTok, Pinterest and Facebook from a marketing perspective.
You have a good sense for hooks, trends, storytelling and short-form video formats.
You can write clear briefs and high-converting scripts.
You are organized, work independently and can coordinate multiple topics in parallel.
You have a good eye for brand presentation, visual language and target audiences.
You bring solid marketing knowledge and think creatively with a performance
and sales-oriented mindset.
You have a basic understanding of e-commerce and online marketing.

Social Media & Creator Marketing Manager

Key skills