The Business Development Manager develops strategic business plans that integrate client goals with the retail customer’s goals to develop a winning sales strategy for clients, retail partners, and C.A. Carlin. This role will be an integral part of, developing, building, and maintaining credible and long-term Client relationships and retail partner relationships.
Serve as the primary point of contact for assigned clients.
Build trust-based relationships and ensure alignment with client goals.
Act as a client advocate internally to deliver exceptional service.
Develop and implement sales strategies to achieve revenue targets.
Present product lines to buyers, focusing on assortment, promotional planning, and execution.
Negotiate pricing, placement, and promotional opportunities.
Identify new business opportunities and lead efforts to secure incremental sales.
Monitor competitive activity and industry trends to inform growth strategies.
Analyze sales data and market trends to provide actionable insights.
Prepare regular reports on performance, opportunities, and challenges.
Partner with internal teams (analytics, retail, sales support) to execute client initiatives.
Ensure alignment and timely delivery of promotional programs and product launches.
Requirements
Bachelor’s Degree or higher required
3-5 years of consumer-packaged goods experience
2-3 years of sales experience
Deep understanding of the food and beverage distribution network and retail landscape
Ability to speak to trends in the food and beverage marketplace
Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution
Forward-looking thinker, who actively seeks opportunities and proposes solutions
Creative problem solver who strives for results
Highly resourceful team-player, with the ability to also be effective independently
Extremely organized and detail-oriented
Expert-level written and verbal communication skills
Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment
Proven ability to build and maintain strong, effective relationships with clients, customers, & colleagues
Proficient in Microsoft Office (Outlook, Word, Excel, and Power Point), and Adobe Acrobat
Benefits
PTO & Sick Days
11 paid company holidays per year
1 Floating Holiday
2 paid volunteer days per year
3 months fully paid parental leave (regardless of gender)
Medical, dental, and vision
Paid company life insurance
401k with company match
Summer hours (half day Fridays from Memorial Day thru Labor Day)