Generate actionable market intelligence to support commercial prioritization and Zoop's expansion.
Establish a regular cadence of market studies and sector analyses.
Maintain a recurring radar of named accounts to identify signals and opportunities.
Keep the target list updated by applying clear prioritization criteria.
Map competitors, products, pricing, segmentation, and differentiators, and propose competitive comparisons.
Analyze market trends, regulation, and customer behavior to guide decisions.
Develop hypotheses and support tests for new verticals, territories, and growth initiatives.
Produce executive reports, presentations, and practical recommendations for Growth, Commercial, and Product teams.
Prepare mappings and contextual materials for pre-event planning and prospecting.
Partner with Marketing, Sales, Product, and Commercial Planning to operationalize insights.

Ability to translate market and account data into practical, actionable recommendations.
Skilled in account prioritization, management, and maintaining target lists.
Organized analytical reasoning with a focus on high-impact deliverables; data storytelling and concise synthesis for executive presentations.
Autonomy, proactivity, and ownership to lead commercial intelligence initiatives.
Comfortable collaborating with Sales, Growth, Marketing, Product, and Commercial Planning teams; familiarity with market research methods and competitive monitoring.

Senior Market Intelligence Analyst – Growth

Key skills