Creative Strategist

Role Overview

• Develop and execute creative strategies for paid and organic marketing campaigns
• Analyze performance data to inform creative direction and optimization
• Collaborate with media buyers, designers, and copywriters to produce high-converting ads
• Generate fresh content ideas aligned with brand voice and audience insights
• Conduct competitor research and market analysis to identify trends and opportunities
• Write or guide ad copy, scripts, and messaging frameworks
• Test and iterate creatives across platforms (Meta, TikTok, Google, etc.)
• Present campaign insights and recommendations to internal teams

Requirements

• 3+ years of experience in creative strategy, digital marketing, or performance marketing
• Proven experience developing ad creatives that drive engagement and conversions
• Strong understanding of platforms like Facebook Ads, TikTok Ads, and Google Ads
• Ability to interpret data and translate insights into creative direction
• Excellent communication and storytelling skills
• Experience working with cross-functional teams (design, media buying, content)
• Highly organized with strong attention to detail

Nice-to-Have

• Experience in DTC, eCommerce, or SaaS marketing
• Background in copywriting, content creation, or branding
• Familiarity with tools like Meta Ads Manager, Google Analytics, and creative testing platforms
• Experience working in fast-paced startup or agency environments

Benefits

💰 Competitive salary based on experience and seniority** 🌎 Fully remote role with flexible working hours** 🚀 Work with global brands and high-growth companies** 📈 Clear career progression into senior strategy or marketing leadership roles** 🎯 Opportunity to directly impact revenue through creative performance** 🤝 Collaborative and creative team environment