Key skills
AnalyticsLookerProduct ManagementDecision MakingCollaboration
About this role
Role Overview
- Analysis, evaluation and interpretation of the performance of our online shop casando across all digital channels
- Development of dashboards and reports to measure and optimize traffic, conversion rates, customer journeys and campaign performance
- Close collaboration with teams from Online Marketing, UX, IT and Product Management to derive data-driven recommendations for action
- Quality assurance and further development of our tracking setup (e.g. Google Tag Manager, GA4, Consent Management)
- Identification of trends, opportunities and weaknesses, and derivation of concrete optimization measures for the shop, campaigns and customer experience
Requirements
- Professional experience in Digital Analytics, Web Analytics or Performance Marketing
- Solid knowledge of Google Analytics 4, Google Tag Manager and ideally Looker Studio
- Strong analytical skills and the ability to present complex data clearly and understandably
- Experience with conversion tracking or attribution models is a plus
- Structured, independent working style and enthusiasm for data-driven decision making
- Very good German language skills, written and spoken, and the ability to work well in a team
Benefits
- 30 days of vacation
- Holiday and Christmas bonuses
- Capital-forming benefits (Vermögenswirksame Leistungen)
- Company pension scheme and occupational disability insurance
- JobRad (company bike leasing)
- EGYM Wellpass: corporate fitness with employer subsidy
- FINN company car
- Flexitime account
- Opportunities for personal and professional development
- Secure position in a future-oriented company
- Hybrid model (3 days in office + 2 days remote per week)