Lead the architecture, implementation, and optimization of marketing workflows, appropriate use of lead scoring models, automations, and nurture programs in HubSpot.
Own platform integrations between HubSpot and tools such as Google Ads, LinkedIn, social media, and other marketing platforms.
Collaborate with the Reporting, Insights & Analysis Manager to ensure structures, systems, and tagging support accurate reporting and attribution.
Supports the Reporting & Insights Manager with data accessibility, cleanliness, and technical enablement.
Partner with the Senior Marketing Operations Manager (Digital) and their team to ensure seamless automation and triggered communications across email, web, social, and advertising.
Maintain high data hygiene standards, governance, and compliance with privacy regulations (e.g., GDPR, CAN-SPAM).
Define and document best practices and operational processes for marketing systems use.
Evaluate and implement new HubSpot features and third-party integrations to improve marketing performance and operational efficiency.
Support training, onboarding, and platform enablement across the marketing and communications team.
Manage and support the Email Marketing Manager to deliver their responsibilities, coaching them and developing them.

Bachelor’s degree in Marketing, Data Analytics, or a related field; or equivalent experience
Deep marketing experience and advanced expertise in HubSpot.
Proven track record of developing scalable marketing automation and lead management systems.
Strong understanding of marketing data structure, lead lifecycle, segmentation, and attribution.
Technical aptitude in APIs, tagging strategies, and automation workflows.
Excellent collaboration skills with both technical and non-technical teams.
Detail-oriented with strong documentation and project management capabilities.
Experience managing complex lead flows and attribution modeling.

401k with employer match
Employee sponsored health, dental and vision insurance (Dental and Vision 100% employer paid)
Paid Vacation, 11 public holidays and sick leave
Parental leave
Birthday and three winter holidays days off
Short term and long term disability insurance
2 days paid time off for volunteering per year
Fully remote work environment with stipend on joining for home office
Private medical insurance
Life assurance
Income protection
Personal accident insurance
Pension with up to 10% employer match
25 days holidays, market competitive Maternity and Paternity leave
Birthday and three winter holidays days off
2 days paid time off for volunteering per year
Fully remote work environment with stipend on joining for home office

Senior Marketing Operations Manager – Platform, Automation

Key skills