Serve as the most senior Salesforce authority across the organisation owning platform vision, architecture, and governance
Lead the design and delivery of Marketing Cloud solutions that power personalised, data driven customer engagement at scale
Drive Data Cloud strategy including unified customer profiles, data ingestion pipelines, segmentation models, and cross cloud activation
Oversee the full Salesforce ecosystem ensuring Sales Cloud, Service Cloud, Experience Cloud, Agentforce, and Marketing Cloud operate as a unified, high performing environment
Define integration architecture between Salesforce clouds and external data sources
Set and enforce data governance, compliance, and quality standards across the platform
Lead enterprise implementations, migrations, and transformations from discovery through to go live and beyond
Present platform strategy, roadmap, and outcomes to C-suite and senior leadership
Build and document scalable, future proof solutions that grow with the business

8+ years of hands-on Salesforce experience at enterprise level — this is non-negotiable
Expert level Marketing Cloud experience across Journey Builder, Automation Studio, Email Studio, Contact Builder, and advanced personalisation
Expert level Data Cloud experience including data streams, data model objects, identity resolution, calculated insights, and activation
Deep cross cloud knowledge spanning Sales Cloud, Service Cloud, Experience Cloud, and Agentforce
Extensive Salesforce certification portfolio — Marketing Cloud, Data Cloud, and platform certifications expected
Demonstrated history of owning and delivering large scale enterprise Salesforce transformations
Exceptional stakeholder management and executive communication skills
Must have prior remote work experience, be fluent with remote collaboration tools and platforms (such as Slack, Zoom, Google Workspace, Asana, or similar), and have ideally worked with US or UK-based companies. Applications without this experience will not be considered.

Salesforce Platform Principal

Key skills