Product Specialist – Platform

Role Overview

• Own the maintaining of deep, current knowledge of assigned product(s), roadmap, integrations, and constraints
• Maintain deep, current knowledge of assigned products, including core workflows, configurations, integrations, and limitations
• Stay aligned with product roadmaps, release plans, and technical dependencies
• Translate product capabilities into clear, accurate guidance for GTM and customer-facing teams
• Identify common customer misunderstandings, friction points, and misconfigurations at scale
• Act as a trusted escalation point for complex product questions that require synthesis across teams
• Own functional competitive intelligence (features, workflows, tradeoffs, maturity)
• Respond to internal requests for competitive information using a consistent, scalable approach
• Keep competitive intelligence current as products and markets evolve
• Track trends, regulatory considerations, and emerging needs relevant to assigned segments or regions
• Provide segment-informed input to GTM motions, enablement, and lifecycle initiatives
• Serve as a thought leader by presenting sessions and participating in panels at industry conferences and events (not demo booth support)
• Monitor product usage and adoption trends and provide as strategy-guiding insights to GTM teams (using shared reporting tools with Product Management)
• Identify activation gaps and success patterns
• Partner with PMM/Marketing on insight-driven campaigns
• Provide deep product insight to inform enablement programs, sales motions, and GTM strategies
• Act as a subject-matter expert for at-scale enablement efforts, including trainings, webinars, and internal programs
• Leverage in-product analytics and feedback tools (e.g., Pendo) to identify usage patterns and friction points
• Support discovery, feedback programs, and adoption analysis at scale
• Surface insights that inform activation, adoption, and customer marketing initiatives
• Partner with Product Management and Engineering to support bring-to-market motions for new and evolving products and features
• Support beta programs, launches, releases, and sunsets by providing customer and market context
• Translate R&D intent into customer-facing implications, risks, and adoption considerations
• Support feedback loops from self-testing, GTM teams, and customers back into Product and Engineering

Requirements

• Proven experience in a product-focused, customer-facing role such as Product Specialist, Product Marketing, Product Management, Solutions Consulting/Engineering, Customer Success, or similar
• Demonstrated ability to develop deep expertise in software products and clearly explain functionality, value, and tradeoffs to diverse audiences
• Strong understanding of customer needs, market context, and segment dynamics
• Experience supporting go-to-market motions at scale through enablement, insights, or product advocacy
• Ability to gather, synthesize, and communicate customer and market insights to cross-functional partners
• Experience collaborating with Product Management and Engineering to support product launches, releases, or lifecycle initiatives
• Strong analytical and problem-solving skills, with the ability to connect data, insights, and customer feedback to actionable outcomes
• Ability to influence and build alignment across teams without direct authority.

Benefits

• Competitive compensation, plus all full-time employees participate in our ownership program
• because everyone should have a stake in our success.
• Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
• Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.
• Comprehensive wellness programs and mental health support
• Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
• The technology and tools you need to do your best work
• Motivosity employee recognition program
• A culture rooted in inclusivity, support, and meaningful connection