Generate and lead original, compelling marketing campaigns aligned with brand identity and product strengths.
Collaborate with writers, designers, photographers, videographers, animators, and 3D render artists to bring campaigns to life.
Translate business goals and brand strategy into actionable campaign plans with clear deliverables, timelines, and performance goals.
Act as an internal advocate and educator for the company’s marketing approach and foster collaboration across teams.
Drive the creation of visual storytelling assets including photography, video content, rendered environments, and customer testimonials.
Coordinate with digital, design, and communications teams to ensure successful execution across all channels.
Ensure all content aligns with brand standards and maintains a high level of quality and accuracy.
Experiment with new technologies, including AI-powered marketing tools, and share insights with the team.

Bachelor’s degree in marketing, communications, design, or related field required.
Minimum of 3 years of marketing experience required, ideally within a design-focused or B2B product environment (lighting, architecture, interiors, manufacturing, etc.).
Demonstrated success developing and executing creative marketing campaigns required.
Experience collaborating with creative contributors and content production teams required.
Strong understanding of marketing channels and campaign coordination required.
Excellent written and verbal communication skills in French required.
English proficiency required to collaborate with teams, partners, and clients across Canada and North America.

Marketing Manager – Creative Campaign Lead, Brand Marketing Champion

Key skills