Design and implement immediate and long-term offer strategies and programs for TELUS and Koodo, demonstrating full end-to-end ownership of rate plan pricing, promotions, and overall offer portfolios
Deep performance data and KPIs analysis to synthesize and build compelling narratives about our strategic direction, outcomes of tactical activities, and forward-looking planning to diverse audiences, including senior/executive leadership
Drive complex initiatives to enhance and expand product marketing capabilities
Build strategic responses to evolving competitive landscapes
Collaborate with cross-functional teams to launch impactful offers, merchandising, and customer-facing positioning
Evaluate results and partner with channels to refine offers and uncover new growth opportunities
Requirements
Proven track record in marketing, product management, or related fields, demonstrating success in managing multiple programs
Exceptional storytelling skills, distilling complex concepts into clear, compelling narratives
Ability to interpret data and trends into actionable insights
Collaborative spirit, with experience partnering across functions to drive initiatives forward (such as marketing, sales, finance)
Embraces a culture of continuous learning and improvement, with a proven ability to pivot based on new information
Bachelor's degree in Business, Marketing, or a related discipline
NICE-TO-HAVES: MBA or advanced degree in Business, Marketing, Strategy, or related field
Experience with pricing strategy and revenue management in telecommunications or subscription services
Familiarity with digital marketing tools, analytics platforms, and marketing automation systems used in omnichannel GTM execution
Knowledge of agile product development methodologies and experience applying them to marketing and GTM planning processes
Benefits
Comprehensive total rewards package highlighting competitive salary and bonus structures
Minimum 3 weeks of vacation
Flexible benefits plan to meet the needs of you and your family
Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
Generous company matched pension and share purchase programs
Opportunity to give back to communities in which we work, live and serve
Career growth and learning & development opportunities to develop your skills