Senior Product Manager – Digital Experience

Role Overview

• Lead strategy, roadmap, and execution for Newrez.com and a portfolio of consumer-facing Newrez websites.
• Serve as product owner for the enterprise CMS platform, managing scalable site architecture and deployment across dozens of digital properties.
• Define and track KPIs for traffic growth, conversion optimization, and customer engagement.
• Partner with Digital Marketing and Direct-to-Consumer Lending to enhance lead generation and borrower funnel performance.
• Translate business goals, customer insights, and data analytics into prioritized feature requirements and enhancements.
• Collaborate with cross-functional teams including Engineering, UX, Design, and Operations for delivery of high-quality digital experiences.
• Champion SEO, accessibility, compliance, and performance excellence across all sites.
• Implement governance frameworks and standardized content workflows to drive consistency and efficiency.
• Monitor industry trends and emerging technologies to inform digital innovation and continuous improvement.
• Ability to effectively and accurately convey information to others.

Requirements

• Bachelor’s degree in Business, Marketing, Computer Science, or a related field; MBA or equivalent experience preferred.
• Minimum 5 years of experience managing digital products, websites, or platforms at scale.
• Proven success leading end‑to‑end product lifecycle from strategy through delivery and optimization.
• Experience managing multiple enterprise‑level web properties and CMS platforms (e.g., Adobe Experience Manager, Sitecore, Optimizely, WordPress).
• Strong understanding of digital analytics, SEO, and conversion optimization.
• Demonstrated ability to translate business needs and customer insights into actionable product requirements.
• Excellent collaboration, stakeholder management, and communication skills across cross‑functional teams.
• Strong analytical and problem‑solving skills with attention to data‑driven decision‑making.
• Comfortable working in a fast‑paced, matrixed environment with competing priorities.
• Strong verbal communication skills; strong writing and composition abilities.
• Strong interpersonal skills with the ability to develop and maintain effective and professional relationships across the organization and with customers.
• Strong influencing and negotiation skills; consultative and collaborative work style.
• Effective at managing multiple priorities under tight deadlines in a fast-paced, dynamic environment.
• Strong project management and time management capability.
• Self-directed and comfortable working with ambiguity and uncertainty.
• High degree of professional maturity, integrity, ability to maintain confidential data and information.
• High degree of business acumen; strong technical aptitude.

Tech Stack

• AEM
• Sitecore
• WordPress

Benefits

• Medical, dental, and vision insurance
• Health Savings Account with employer contribution
• 401(k) Retirement plan with employer match
• Paid Maternity Leave/Parental Bonding Leave/Caregiver Leave
• Adoption Assistance
• Tuition & Certification reimbursement
• Employee Mortgage Loan Program
• The Newrez Employee Emergency and Disaster Fund is a program to support our team members experiencing hardships
• Newrez NOW: Through Newrez NOW, our Corporate Social Responsibility program, you’ll have opportunities to give back, lead, and make a difference.
• 1 company-paid Volunteer Time Off day (with over 40,000 volunteer hours contributed since our inception)
• Matching Gifts Program
• dollar-for-dollar up to $1,000
• Access to grants, nonprofit resources, and volunteer opportunities
• More than $6,000,000 donated since 2020
• 1 in 5 employees participates in at least one Employee Resource Group (ERG)