Own company-wide growth performance across acquisition, retention, funnel efficiency, and profitable scale
Develop and execute growth strategies across paid media, lifecycle marketing, landing pages, creative testing, and customer experience
Lead and scale paid media performance across Meta, Google, YouTube, and emerging channels
Build and maintain structured experimentation roadmaps across audiences, offers, funnels, landing pages, creative, and retention initiatives
Partner closely with Creative to define testing priorities, brief high-performing concepts, and guide creative direction using performance insights and customer data
Monitor MER, CAC, LTV, contribution margin, retention performance, and other key growth metrics to drive informed decision making
Identify and prioritize new growth opportunities across acquisition, conversion rate optimization, retention, and post-purchase experience
Own growth reporting, dashboards, forecasting, and weekly performance reviews for leadership
Build scalable systems, processes, and operational foundations that support continued company growth

6+ years of growth, performance marketing, or acquisition leadership experience within high-growth DTC brands
Proven experience owning and scaling growth performance with accountability for MER, CAC, LTV, and profitability
Deep expertise across paid media platforms including Meta and Google, with experience managing significant advertising budgets
Strong understanding of attribution, full-funnel strategy, subscription dynamics, lifecycle marketing, and retention performance
Experience partnering closely with Creative teams to drive performance through testing, iteration, and content strategy
Highly analytical with strong strategic judgment and the ability to turn complex data into clear decisions and actionable insights
Strong leadership, communication, and cross-functional collaboration skills
Comfortable operating independently in a fast-paced, high-growth remote environment

Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent
Remote Work Environment – Our team is remote, offering full flexibility to work from home
Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact
Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off
Parental Leave – Generous paid parental leave for growing families
Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)
$200 Annual Superpower Membership
Growth & Development – We invest in your professional development with ongoing learning opportunities

Head of Growth

Key skills