Own how Cohere shows up in the world: visually, verbally, culturally, and emotionally.
Set the brand strategy
Own Cohere's master narrative.
Sharpen our positioning at the cultural and emotional level.
Own Cohere's verbal identity.
Set the vision and strategy for Cohere's integrated brand campaigns.
Develop Cohere's cultural calendar.
Identify and run brand partnerships.
Have a real voice in Cohere's editorial sensibility.
Partner closely with the Social Lead on brand engagement.
Manage external partners.

15+ years in brand, creative, or marketing leadership roles
A portfolio of work (campaigns, launches, identities, films, editorial) that you can walk us through with conviction.
Demonstrated taste.
Real fluency in contemporary culture (fashion, music, art, design, film, internet) and a track record of using that fluency to make commercial work resonate.
Experience leading and developing creative teams.
The ability to operate inside a fast-moving company.
Sound judgment about when to play it straight and when to take a real swing.

An open and inclusive culture and work environment
Work closely with a team on the cutting edge of AI research
Weekly lunch stipend, in-office lunches & snacks
Full health and dental benefits, including a separate budget to take care of your mental health
100% Parental Leave top-up for up to 6 months
Personal enrichment benefits towards arts and culture, fitness and well-being, quality time, and workspace improvement
Remote-flexible, offices in Toronto, New York, San Francisco, London and Paris, as well as a co-working stipend
6 weeks of vacation (30 working days!)

Head of Brand Marketing

Key skills