Ecommerce Manager

Role Overview

• Own conversion rate optimization across the Shopify storefront PDPs, collection pages, checkout flow, homepage
• Run A/B tests and on-site experiments; manage tooling and interpret results
• Manage Shopify app ecosystem including upsell/cross-sell, reviews, subscriptions, bundles, and site speed tools
• Maintain integrations and troubleshoot issues across apps, pixels, and data layers
• Coordinate with creative team to brief and deploy updated imagery, copy, and UGC across PDPs
• Own PDP optimization on TikTok Shop titles, bullets, imagery, A+ content, category/attribute setup
• Monitor TikTok Shop storefront performance and flag issues to the broader team
• Coordinate with the content and affiliate team to ensure product pages are dialed in to support creator traffic
• Stay current on TikTok Shop feature releases and surface relevant updates
• Assist with Amazon listing optimization titles, bullets, A+ content, backend keywords, imagery
• Work alongside internal stakeholders and agency contacts to implement updates and maintain listing health
• Flag suppressed listings, content issues, or policy flags and coordinate resolution
• Execute campaign sends end-to-end: build, QA, schedule, and deploy in Klaviyo
• Partner with Director of Growth and retention agency on flow strategy — your role is hands-on implementation
• Manage segmentation logic, list hygiene, and send cadence
• Pull post-send reporting and surface performance insights
• Own the review platform — ensure review collection, moderation, and syndication are running
• Leverage AI tools for copywriting, content optimization, and productivity
• Maintain clean documentation across SOPs, app settings, and platform configurations
• Support new channel or integration launches as the business scales

Requirements

Must-Have:

• 2 to 4 years in a DTC ecommerce role, you've lived inside Shopify and know it cold
• Hands-on Klaviyo experience: you've built campaigns, managed flows, and pulled your own reporting
• Worked on TikTok Shop in some capacity, even if not the primary owner
• Basic Amazon Seller Central familiarity listing updates, A+ content, suppression troubleshooting
• Comfortable with the Shopify app ecosystem: you know what tools exist, how they talk to each other, and how to triage when something breaks
• CRO mindset: you think about the customer journey, not just the task in front of you
• Detail-oriented and execution-focused you ship, you follow up, you close the loop
• Comfortable using AI tools to move faster (ChatGPT, Claude, Midjourney, etc.)
• Strong communicator who can work cross-functionally with creative, growth, and external partners

Nice-to-Have

• Experience at a beauty, wellness, or CPG DTC brand
• Familiarity with affiliate or influencer-adjacent ecommerce (TikTok Shop affiliates, LTK, etc.)
• Basic HTML/CSS for email template edits
• Experience with tools like Elevar, Triple Whale, or similar attribution/analytics platforms
• Comfort pulling and interpreting data in Google Sheets or Looker

Benefits

• Access to a $200K+ perk marketplace with discounts on 150+ services.
• Option to withdraw up to 50% of approved earnings before payday.