Creative-first mindset: Develop data-driven creative strategies for performance marketing
Formulate hypotheses, test them systematically, and derive new ad ideas
Spot trends and leverage them strategically for paid social campaigns
Act as the strategic interface between design, copy, media, and data
Actively shape and position the Creative Strategy function for the long term

Several years of experience in areas such as creative strategy, social ads, paid social, or digital campaigning
Strong understanding of target audiences
Ability to extract relevant insights and translate them into targeted, creative, high-performing messages
Good sense for creative performance
Familiarity with platforms such as Instagram, TikTok, Meta (and others)
Enjoy working with large accounts
Team player with proactivity and an understanding of broader business contexts
Fluent German and good command of English

Performance with appreciation: both matter here!
Experience open communication, honest feedback, and a vibe that stretches from Cologne to Hamburg
Access to a wide range of creatives, tools, tests, and formats
Creative freedom and strategic influence to shape powerful brand campaigns
Career boost: 1:1 coaching, €1,500 upskilling budget, plus additional days off for seminars and conferences
Flexible working hours & the ability to work from anywhere — office, home, or beach vibes🏝️ — you decide!
Free massages, Urban Sports membership, and height-adjustable desks — so you can work comfortably
Corporate benefits, meal subsidy, company bike (JobRad) and public transport ticket
Regular events like ski trips🏂 or laser tag

Creative Strategist – Performance Marketing

Key skills