Update and refine existing website copy to align with refreshed brand messaging and positioning
Collaborate closely with the web developer to implement content updates efficiently and accurately
Strengthen website messaging to improve user engagement, clarity, and conversion across key pages
Maintain a consistent voice and tone throughout the website experience
Uplevel existing content by improving structure, readability, and flow while preserving brand authenticity
Partner with internal stakeholders to understand business goals, audience needs, and messaging priorities
Support ongoing website content needs, including landing pages, UX copy, and promotional messaging as needed
Ensure copy supports SEO best practices without sacrificing readability or user experience

3+ years of experience in website copywriting, content strategy, or conversion-focused digital writing
Strong understanding of brand voice, messaging frameworks, and user-centered web copy
Experience collaborating with designers, developers, or cross-functional digital teams
Ability to efficiently revise and optimize existing content while maintaining consistency across pages
Excellent editorial judgment, attention to detail, and organizational skills
SEO knowledge and experience optimizing website copy for search visibility
Comfortable working independently and incorporating feedback from multiple stakeholders
Strong communication skills and ability to quickly understand nuanced brand positioning

Website and Brand Copywriter

Key skills