Senior Manager, Influencer Marketing
New York City, New York, United States of America
Contract
3 days ago
$53 - $71 USD
No Visa Sponsorship
Key skills
Project Management
About this role
Role Overview
- Drive client relationships by serving as the primary day-to-day contact to fulfill their needs relating to influencer marketing opportunities
- Support the Group Director, Influencer Marketing with the development of influencer strategies across multiple clients and categories
- Own the development and presentation of influencer strategies based on client needs and input
- Assist with project impact forecasting
- Review and develop creative strategies and messaging to share with influencers to ensure a successful campaign
- Develop project timelines
- Handle influencer negotiations
- Participate in contractual language discussions and amendment settlement discussions with our legal team to ensure support of the company and partners
- Track campaign progress and data consolidation for program reporting
- Manage influencer budgets and report back to people leaders to support the team's overall financial goals
- Oversee influencer invoicing and billing processes
- Ensure efficient and on-time delivery of all contracted content
- Make recommendations for campaign content and optimizations
- Manage campaigns in the Creator IQ platform
- Apply best practices and required client and FTC guidelines to ensure compliance
- Be a lens of overall quality control for all client-facing deliverables.
Requirements
- 1+ years' experience in advertising or agency setting
- 3-5 years’ applicable experience
- Must have experience working with clients in the food and beverage industry
- Must have end-to-end management experience of influencer marketing campaigns
- Strong project management abilities and skills
- Prior experience with influencer management platforms such as Creator IQ, or similar
- Prior experience working directly with both clients and an internal, cross-functional team
- Experienced with programs like PowerPoint, Word and Excel to maintain complex spreadsheets
- Clear communicator
- Can organize and prioritize large amounts of information and multiple campaigns at the same time
- A team and people-focused attitude.
Benefits
- Temporary employees are eligible for paid holidays in accordance with dentsu policy
- Accrued safe and sick time