Cross-Platform Analyst, Marketing Research, French Services
Canada
Full Time
3 days ago
No Sponsorship
Key skills
AnalyticsCommunicationSales
About this role
Role Overview
Support sales initiatives across all Radio-Canada media platforms, with a specific focus on television and digital.
Assist with business development by identifying new leads and growth opportunities.
Support television and digital sales teams in developing tailored strategic pitches.
Produce analytical reports to drive sales development.
Leverage databases or other primary/secondary studies to develop research tools that help optimize Radio-Canada’s market performance.
Create compelling, impactful presentations for various business units.
Conduct cross-platform analyses to track and forecast media industry trends.
Ensure the quality and relevance of deliverables shared by the Marketing Research team (including audience ratings tracking, client presentations and ad hoc reports).
Requirements
Undergraduate degree in marketing or equivalent
Two (2) or more years’ relevant experience in a similar role
Technical proficiency: PowerPoint, Excel and Word, Google Workspace, Infosys, Vividata, Comscore, Adobe Analytics or similar tools.
Strong analytical and synthesis skills.
Superior verbal and written communication skills in both English and French.
Excellent teamwork skills and a strong client-focused mindset.