Part-Time Admin/Marketing Virtual Assistant

Role Overview

• Monitor and manage email inbox, flagging and responding to routine communications.
• Follow up with clients on unpaid balances, unsigned contracts, and pending actions.
• Manage contract tracking and coordination, including follow-up for retreats, teacher trainings, and studio programs.
• Track and coordinate giveaway campaigns and promotional outreach (e.g., following up with partner organizations on Instagram or other channels to confirm class pass usage).
• Support client follow-up using studio management software (MindBody, LoyalSnap, FitGrid) once trained.
• Assist the sales director with warm outreach to existing clients, including text and email follow-up sequences.
• Send newsletters and email campaigns to existing client lists using email platforms (MailChimp, ConvertKit, or similar).
• Post content to social media platforms as directed (no content creation or graphic design required).
• Support membership retention outreach, including communicating with auto-renewal members.
• Support scheduling, calendar coordination, and general administrative tasks across multiple business units.
• Help document processes and build SOPs over time.

Requirements

• Strong English communication skills, written and verbal.
• Organized, detail-oriented, and able to manage multiple tasks across different business areas.
• Comfortable working independently with minimal supervision.
• Takes full ownership of tasks and follows through until completion without needing reminders.
• Tech-savvy and quick to learn new tools and software.
• Experience with email marketing platforms (MailChimp, ConvertKit, or similar) and basic social media coordination.
• Comfortable with client outreach and follow-up across email, text, and social channels.
• Able to handle sensitive client information professionally and discreetly.
• Bilingual English and Spanish preferred.
• Previous experience supporting boutique fitness, wellness, or service-based businesses.
• Familiarity with MindBody, LoyalSnap, or FitGrid.
• Experience with Airbnb operations or property management support.

Benefits

• Flexible work arrangements