Collect, analyze, and synthesize sales, customer, and market data to identify trends, opportunities, and risks.
Support the development of optimal product assortment for customers / channels by analyzing sales performance, category trends, and customer dynamics.
Evaluate the effectiveness of promotional campaigns using pre/post analysis, ROI assessment, and shopper behavior data; recommend strategies for future promotions.
Monitor competitor activities (pricing, assortment, promotions) through internal and external data sources; deliver actionable insights to enhance our competitive advantage.
Build and maintain dashboards or reports that provide real-time visibility into key metrics for the sales strategy team.
Partner with Sales, Marketing, and Finance teams to align insights and support strategic initiative including the 4P playbook and annual planning.
Utilize in market data, trends, and insights, identify opportunities and deliver solutions that drive profitable category growth
shared with key internal stakeholders. Identify, Develop and Deploy 4P Playbook for Tea and Supplements categories to the sales teams across all Tata Brands.

Bachelor’s degree Required.
Location: commutable distance to Woodcliff Lake, NJ (2 days in office / week)
Experience with CPG syndicated POS data and insights inclusive of Nielsen or customer specific data ( Luminate, IRI, 8451, etc).
Analytical skills and computer software proficiency (e.g., Excel, Access, PowerPoint, SharePoint, etc.)
Financial and Trade management understanding
pricing/promo strategies in dynamic categories
Strong business agility and attention to detail
Analytical and problem-solving abilities, with a focus on delivering actionable insights and innovative solutions.
Excellent communication skills—able to translate complex data into clear business recommendations
Detail-oriented with strong problem-solving abilities
Commercially astute with strong follow-up, organizational, communication and presentation skills

Sales Strategy Analyst

Key skills