Conduct outbound prospecting via LinkedIn Sales Navigator and Apollo, targeting executive-level finance leaders.
Craft highly personalized, non-templated outreach and follow-up sequences to stand out in a complex market.
Manage and update pipeline activity within HubSpot to ensure data integrity and transparency.
Book and confirm discovery calls, maintaining a high show rate through effective pre-call communication.
Conduct initial screener conversations to qualify inbound leads from user research and interviews.
Support parallel outreach tracks to insurance brokers to expand our distribution network.
Iterate on messaging and targeting strategies based on data-driven feedback and engagement metrics.

High level of intellectual curiosity; ability to quickly learn the complexities of medical claims auditing and hold credible conversations with senior finance leaders.
Comfort with ambiguity and an "early-stage" mindset—thriving in an environment where the playbook is still being written.
Strong organizational skills and the ability to manage a pipeline independently without constant supervision.
Background in SaaS, Fintech, Healthcare, or Financial Services.

Nice-to-Haves

Hands-on experience with Apollo.io (list building, contact enrichment, and sequence management).
Proficiency in LinkedIn Sales Navigator for high-volume, personalized InMail outreach.
Prior experience using HubSpot or a similar CRM to manage sales stages.
Proven track record in lead qualification, cold calling, and conducting discovery calls.

🚀 Rapid career progression: Early hires have a direct path to Account Executive or Sales Leadership roles.

🌎 Fully remote work environment.

📈 Exposure to the entire Go-To-Market strategy of an early-stage startup.

💰 Competitive compensation with future performance-based incentive planning.

🎓 Deep mentorship and the opportunity to help build a sales process from scratch.

Sales Development Representative

Key skills