Meet or exceed sales growth targets for Direct Rx business and other strategic targets such as premium lenses, coatings, dispensing tools and equipment, or key sales programs.
Segment territory using CRM Account Classification system and identifying key customer targets to increase territory sales.
Profile and evaluate each customer’s store operation, financial data, business model & profit drivers, and create value-based sales strategies that have positive financial impact on company.
Conduct and prepare pre-call planning and call objectives and anticipate likely objections; understand motivations and establish a relationship as a trusted advisor / consultant.
Lead sales conversation with ECPs by challenging and persuading them to change behavior.
Build agreement at each point in the sales process, remove barriers and close the deal.
Create innovative tactical and strategic approaches to meet and exceed business objectives when faced with an obstacle or a customer concern.
Treat territory as own franchise by creating and executing territory plan to achieve goals; consider required investment and financial impact in developing customer strategies.
Increase sales by effectively communicating the advantages and benefits of Carl Zeiss Vision products and services to Eye Care Professionals.
Support and implement national marketing plans, utilizing digital tools and apps.
Schedule, plan, develop and conduct on-site individual, group and office training and educational seminars to increase demand for Carl Zeiss Vision labs, lenses, and dispensing tools.
Maximize and execute customer marketing programs to accomplish goals and objectives.
Establish a positive, productive and collaborate working relationship with Carl Zeiss Vision employees and colleagues.
Operate with the highest ethical standard during every customer interaction and in alignment with Carl Zeiss philosophies and leadership principles.
Input accurate and timely reports via Salesforce.com.
Efficiently manage travel cost and leverage smart spending techniques.
Prepare and submit timely expense reports.
Requirements
BS or BA in Business, Public Administration, Marketing, or related field strongly preferred.
2+ years in a successful business to business sales environment, preferably in Rx sales, optical, medical device, or retail operations industry with Fortune 500 companies strongly preferred.
Strong sales focus with the ability to move key opportunities through the sales cycle, providing detailed and accurate sales forecasts using the company's CRM tool.
Ability to thrive in a competitive environment.
Demonstrated experience in creating plans to achieve revenue and profitability goals.
Effective consultative, conceptual and negotiation skills with demonstrated ability to establish influential relationships with customers.
Disciplined and results-oriented approach to selling and strong time management skills.
Demonstrated ability to operate as a team player and able to work collaboratively with and through others.
Ability to influence situations and people.
Self-starter with the ability to work independently.
ABO and/or optical experience preferred.
Excellent verbal & written communication skills.
Excellent interpersonal, problem-solving, and analytical skills.
Must have a valid driver’s license.
Demonstrated ability to be proficient with standard MS Office applications, company technology devices (Laptop, iPad, iPhone, etc.) for territory management and product orders.