Key skills
CloudOracleServiceNowAISaaSSAPLeadershipSales
About this role
Role Overview
- Build the function and own the category narrative
- Demand generation and account-based marketing
- Pipeline contribution to new ARR
- Competitive displacement strategy with Apptio accounts
- Manage content, thought leadership, and the Brightfin podcast
- Oversee brand, website, and all external communications
- Publish the Annual IT Spend Optimization Benchmark
- Build and lead an outcome-obsessed team
Requirements
- Enterprise B2B SaaS marketing leadership at the VP level
- Track record of building pipeline for complex, multi-stakeholder enterprise sales
- A builder identity
- Deep familiarity with the enterprise CIO and IT finance buyer
- Category creation or market repositioning experience
- An AI-native working style
- Strongly preferred: experience in or adjacent to TEM, ITFM, FinOps, IT Asset Management, or cloud cost management
- ServiceNow ecosystem fluency
- PE-backed growth company experience
- Competitive displacement experience against entrenched incumbents (IBM, SAP, Oracle, or similar)
- Podcast or content-led marketing experience
Tech Stack
- Cloud
- Oracle
- ServiceNow
Benefits
- Competitive base salary
- Performance bonus
- Full suite of health, dental, vision, and retirement benefits
- Flex PTO
- Fully remote within the US