Own the keyword and content opportunity landscape across all three brands
Plan content production using AI-assisted tools – from generating and refining content to getting it published
Review and optimize existing content: what to refresh, consolidate, or retire
Work with Product Marketing to position product and solution pages for search
Collaborate with Design and the web team on page structure and UX decisions that affect visibility
Coordinate with Field Marketing teams to align local content strategies with the broader plan
Manage internal linking across all sites
Track performance and turn the data into clear next steps
Help shape the team's SEO and GEO content strategy as AI-driven search evolves
Build relationships across the organization to get recommendations moving

Five or more years in SEO, with a focus on content strategy and on-page optimization
Experience with large, content-heavy websites
A track record of working with content and marketing teams – shaping editorial plans, creating briefs, and influencing what gets published
Strong analytical skills – comfortable with Google Search Console and analytics platforms
Clear communication with non-SEO stakeholders: writers, designers, product marketers, and leadership
Self-motivation and the ability to manage your own priorities without close oversight
Comfort working with AI tools in content workflows
Fluent in English, both written and spoken
Familiarity with SEO platforms such as Ahrefs

SEO Manager

Key skills