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Brand & Customer Manager, Vaccines at MSD | JobVerse
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Brand & Customer Manager, Vaccines
MSD
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Brand & Customer Manager, Vaccines
Haarlem, North Holland, Netherlands, Kingdom of the
Full Time
1 week ago
Visa Sponsorship
Apply Now
Key skills
Project Management
Stakeholder Management
Communication
About this role
Role Overview
Develop and implement strategic marketing plans for the vaccines portfolio based on market insights and customer data.
Analyze the local market and identify commercial opportunities based on research and customer insights.
Translate regional and global strategies into local priorities and an integrated business and brand plan.
Manage the vaccines portfolio by balancing efforts and investments effectively.
Develop and execute omnichannel marketing campaigns and customer-focused initiatives.
Monitor marketing activities and analyze performance data to continuously optimize results.
Lead projects and events for target groups such as healthcare professionals, field teams and patients.
Support field teams with training, tools, and materials and collaborate closely with internal and external stakeholders to maximize impact.
Requirements
Bachelor’s degree is required; a Master’s degree is preferred.
Several years of experience in the pharmaceutical or healthcare sector; experience with vaccines is a strong advantage.
Experience and affinity with digital marketing, data analysis and omnichannel strategies.
Strong analytical skills and experience interpreting marketing data and customer insights.
Excellent communication skills and the ability to translate complex scientific information into clear, compelling messages.
Experience in stakeholder management and working in cross-functional matrix organizations.
Strong project management skills and the ability to independently manage multiple projects at the same time.
Fluent in English and the local language.
Benefits
We welcome you to a truly global, dynamic and challenging environment with great opportunities for personal development.
Our benefits depend on the job location but are in any case very competitive.
Apply Now
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