About this role

Lead the development of AI-powered marketing capabilities, including predictive models and automated insights
Design and manage Growth KPI dashboards to provide real-time performance visibility
Develop predictive models to forecast market trends, customer behaviour, and growth opportunities
Analyse customer data and generate segmentation insights to support targeted marketing strategies
Translate complex data into clear, actionable insights for business decision-making
Support marketing teams with data-driven recommendations to optimise performance
Collaborate with cross-functional teams to integrate analytics into marketing strategies
Drive data storytelling and visualization to communicate insights to diverse stakeholders

4+ years’ experience in marketing analytics, data analytics, business intelligence, or AI-related roles
Strong experience with data analytics tools (e.g. Power BI, Tableau or similar)
Proven ability to work with large, complex datasets and translate insights into action
Experience building dashboards and KPI reporting frameworks
Strong analytical and problem-solving skills
Ability to communicate complex data clearly to non-technical stakeholders
Comfortable working across a matrix organisation and collaborating with multiple stakeholders

Marketing Analytics Manager

Key skills