About this role

Own marketing strategy and execution for non-direct channels, including GEAs and IAs
Drive measurable impact across: New business acquisition, Retention and persistency, Bundling and cross-sell, Local market visibility and engagement
Serve as the marketing counterpart to Distribution, Product, Analytics, and Technology partners
Build and scale a dedicated distribution marketing capability, including future headcount and dotted-line support roles across the marketing organization
Ensure distribution and brand strategy is aligned to product and brand marketing priorities

10+ years of experience in marketing, ideally with experience in field-facing roles
Specific knowledge and experience in insurance preferred, financial services a must
Experience working cross-functionally with Product, Analytics, Tech, and Sales/Distribution
Demonstrated ability to build new capabilities and operate in ambiguity
Experience managing teams and influencing without formal authority
Bachelor’s degree required; MBA preferred

Director, Agent Marketing

Key skills