Marketing & Business Development Manager – Sports, Media and Entertainment

Role Overview

• Act as the M&BD lead expert for the global SM&E team
• Lead and support the development of the yearly business plan and ensure implementation that supports the global SM&E sector strategy, aligning with firm objectives and strengthening our market position in this sector
• Manage a global team, providing guidance, training, and professional development
• Plan, create, and manage the implementation of marketing communications, including seminars and client events, CLE trainings, client facing materials, external conference attendance, and web and social media content
• Lead on directory and award submissions for relevant rankings and publications
• Support input coordination for sector specific thought leadership publications
• Collaborate with the PR team to implement profile-raising strategies for the sector and individual partners
• Conceptualize and support client seminars, webinars, and other marketing events, managing materials, supporting vendor selection, developing client communications, and handling day-of logistics and follow-up reporting
• Evaluate, coordinate, and execute sponsorships, as well as negotiate agreements and manage participation in sponsorships, to ensure that the firm maximizes return on its investment
• Foster relationships with industry associations, leveraging sponsorships to drive client engagement
• Support the team on the portfolio of clients within the sector, including monitoring and analyzing client financial performance and internal review meetings
• Conduct client feedback and support as client account manager for key clients
• Lead pitch strategy for the sector, aligning with the sales transformation plan and global pitch coordination. Develop, manage, and support responses to RFPs, pitches, and proposals tailored to client needs. Create and maintain a suite of standard targeting materials, including credentials documents
• Support sector working groups efforts as M&BD lead and share best practices and processes across the global sector team
• Maintain key M&BD resources including on the global intranet and hoganlovells.com, team lists, and master credentials documents
• Support M&BD leadership to promote our capabilities across the firm, including through global retreats, internal newsletters, conference calls, meetings, and the intranet
• Manage and contribute to broader M&BD projects and assignments, as appropriate.

Requirements

• 7+ years of relevant experience required, preferably in the legal or professional services industry.
• Bachelor’s degree required; Degree in marketing, communications or related field is preferred
• Demonstrated people management capabilities.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) required; familiarity with, and willingness to leverage, the firm’s AI tools preferred; and experience with Interaction and Foundation a plus.
• Very strong project management skills with the ability to prioritize and complete simultaneous projects with minimal supervision.
• Excellent level of strategic and commercial awareness, with outstanding proactive mindset to help our lawyers spot and capitalize on opportunities.
• Ability to communicate effectively with tact and diplomacy, excellent writing skills, and an exact attention to detail in all work products.

Benefits

• Health insurance
• Professional development opportunities
• Flexible working arrangements