Planning, implementation and optimization of online marketing campaigns (e.g., newsletters, paid ads, promotions)
Assisting in the creation and maintenance of content for the website, landing pages and promotional materials (possibly in cooperation with external partners)
Tracking key metrics, reporting and deriving concrete measures to improve performance
Building and developing additional sales channels (e.g., marketplaces/platforms, partnerships, new digital touchpoints)
Testing new ideas (campaigns, channels, formats), thorough evaluation and scaling of successful approaches
Coordinating smaller projects and supporting organizational office tasks (e.g., filing, purchasing, scheduling/document organization)

Initial exposure to online marketing is an advantage
You work in a structured, reliable manner and keep an overview
A good sense for copy, target audiences and engaging communication
Numbers don't intimidate you: you think in KPIs and want to understand what really works
Hands-on mentality, team spirit and a desire to push things forward pragmatically

Exclusive role working directly with senior management
High level of ownership and freedom to shape your role
A long-term, trust-based collaboration in a dynamic environment
Permanent employment contract at a growing company
Attractive salary and commission scheme
Modern work equipment and structured onboarding
Training and development opportunities
Collegial and appreciative working environment
Employee discounts
Working on-site in Wriezen is preferred; home office or hybrid arrangements possible by agreement.

Online Marketing Manager

Key skills