Proactively identify and qualify new business opportunities through outbound prospecting, inbound leads, event follow-up, and targeted outreach campaigns.
Research prospective organizations to understand their needs, organizational structure, and potential fit for Prosci’s training, licensing, and advisory solutions.
Connect with prospects through phone calls, emails, LinkedIn, and other channels to build meaningful relationships and set qualified meetings.
Partner with Account Executives, Account Managers, and the Sr. Director of Business Development to align territory strategies and ensure healthy pipeline coverage.
Maintain accurate and timely records of all prospecting and qualification activities in Salesforce.
Collaborate with Marketing to support lead-generation campaigns and ensure messaging consistency.
Consistently meet and exceed activity, pipeline, and opportunity-creation targets, directly contributing to revenue growth.
Represent Prosci with professionalism, enthusiasm, and a client-first mindset in all prospect interactions.

Bachelor’s degree in Business, Marketing, Communications, or related field (or equivalent experience).
Minimum of 2 years of relevant experience in B2B business development, inside sales, or a client-facing role (preferably in professional services, training, consulting).
Demonstrated ability to build rapport quickly and engage prospects in meaningful conversations.
Strong organizational skills with the ability to manage multiple priorities.
Excellent written and verbal communication skills.
Familiarity with Salesforce or similar CRM tools preferred.
A growth mindset, resilience, and eagerness to learn.
Knowledge of or exposure to MEDDPICC sales methodology is a strong plus.

Senior Business Development Representative, BDR

Key skills