You will own the full product lifecycle of the Newsela Supplemental ELA product line, from opportunity evaluation and ideation, through to development, market launch and ongoing updates based on feedback.
Ensure that ELA products meet Newsela’s strategic objectives and drive instructional outcomes, while adhering to budget, timeline, and quality constraints.
Maintain Strong Subject-Specific Market Pulse: Serves as the subject matter expert on market trends, customer needs, competitive offerings, and emerging instructional practices to identify opportunities for product growth, expansion, and differentiation.
Partners with internal and external stakeholders to inform and execute the Supplemental ELS strategy by identifying market opportunities, evaluating customer needs, assessing risks, and recommending product investments.
Use qualitative and quantitative data to inform product direction and decisions, gathering information about district and user needs through interviews and customer visits as well as analytics services.
Define success metrics and monitor product performance, including customer adoption, engagement, retention, instructional outcomes, and business impact, using insights to inform future roadmap decisions.
Collaborate with Content, Product Marketing, and other key stakeholders to prioritize roadmap investments, state standards updates, and new product opportunities, ensuring alignment with customer needs, state adoption timelines, and business objectives.

5-7 years of experience in product management in K-12 education, including direct experience in edtech, with a deep understanding of the ELA market.
Demonstrated experience managing the lifecycle of digital educational products or features.
Proven experience partnering with and leading cross-functional teams, specifically across content, product, marketing, and sales.
Experience developing business cases for expanding the value of a product portfolio, including conducting market analysis, competitive positioning, and aligning with company strategic goals.
Experience engaging with K-12 administrators, teachers, and students to gather feedback and ensure product-market fit, incorporating research into product improvements.
Strong communication and negotiation skills; Demonstrated ability to take ownership and drive decision-making in a matrixed organization.
Strong data analysis and interpretation skills for analyzing trends, evaluating product performance and making data-driven decisions.
Familiarity with K-12 ELA instructional trends and practices such as Science of Reading, Knowledge-building curricula, MTSS or ELD.
Strong understanding of budget management, financial forecasting, and analysis to ensure fiscal responsibility across multiple product lines.
Proficiency with tools such as Jira, Asana, or Trello for tracking project timelines and managing cross-team dependencies.
Ability to work in a fast-moving, entrepreneurial environment.

Comprehensive medical benefits with employer contribution to premiums and to HSA accounts. Additional benefits such as gym reimbursement, pet insurance, free access to the Calm app, Rocket Lawyer and more to help you stay healthy: mind, body, and soul.
We are a fully remote company. We provide a monthly tech stipend to support your WFH needs!
Inclusive benefits to support you and your family, including parental leave, fertility support, adoption, and more!
Invest in your future with our 401(k) plan, which includes a employer match to help you build long-term financial security.
Flexible PTO, paid sick time off, company holidays plus winter break (Dec 24th
Jan 1st).
Newsela offers an annual learning and development allowance to employees to attend external training sessions, classes, workshops, conferences, and educational materials to foster professional growth within their current role and career aspirations at Newsela.
No matter your role or department, the work you do each day helps share the future of education and improves the lives of students and teachers.

Senior Product Manager, Supplemental ELA

Key skills